FOR IMMEDIATE RELEASE:                           Media Contact:

August 11, 2009                                                         press@katydidcollection.com 

KATYDID COLLECTION TO SPONSOR KOMEN DALLAS
RACE FOR THE CURE^®
Join the Fashion Label's Race Team and Receive $15 Off Next Purchase

DALLAS - The Katydid Collection is proud to announce it has signed on as the first designer sponsor for the 2009 Komen Dallas Race for the Cure^®, taking place October 17. The fashion label has also formed a race team and encourages all fashionistas to join the team and help Team Katydidcollection.com raise funds for breast cancer research, screening and education.

As this year's exclusive Pledge for the Cure^® Sponsor, the Katydid Collection has also designed a breast cancer tee to be awarded to the Top 50 individual pledge fundraisers.  In addition, the tee will be available for purchase online with 50 percent of proceeds benefitting the Dallas County Affiliate of Susan G. Komen race for the Cure^®.

"We are honored to support Komen and join together with men and women across North Texas for this important cause," said Katy Messersmith, owner of the fashion line and team captain of Katydidcollection.com.  "We would love every Katydid fan and friend to join us in this endeavor, whether they run with us on race day or sport a Katydid Komen tee. There are so many ways to make a difference."

As a thank you to everyone that joins Team Katydidcollection.com and for non-team members that donate $30 or more, the fashion label is offering a special discount. Sign up or donate and receive a coupon code email worth $15 off any purchase of $25 or more at katydidcollection.com.  For those interested in joining the fight against breast cancer or learning more about the Race or the Sleep In for the Cure^®, information can be found on the team Web site. Katydid Collection will also provide updates on its Komen sponsorship through Facebook and Twitter.

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About Katydid Collection -
Katydid Collection is a Dallas-based women's, men's and children's clothing label which includes casual tees, tanks, dresses, handbags and accessories.  The national lifestyle brand, featuring popular motifs mixed with unexpected patterns, is sold online and in boutiques across the U.S. For more information, visit www.katydidcollection.com.

About the Dallas County Affiliate of Susan G. Komen for the Cure^®

The Dallas County Affiliate of Susan G. Komen for the Cure^® - along with those who generously support us with their talent, time and resources - is working to better the lives of those facing breast cancer in our community. We join more than 100,000 breast cancer survivors and activists around the globe as part of the world's largest and most progressive grassroots network fighting breast cancer.

Twenty-five years ago, 800 runners participated in the first Komen Dallas Race for the Cure^®. Today, it is one of the largest runner's events in Dallas with more than 25,000 participants, 1,000 volunteers and over 2,000 breast cancer survivors. Through events like the Komen Dallas Race for the Cure^®, we have raised more than $12 million over the past 5 years. Up to 75 percent of net proceeds generated by the Komen Dallas Affiliate stay in Dallas County for local breast health and breast cancer awareness projects and at least 25 percent goes to the Susan G. Komen for the Cure^® Grant Program supporting research, awards and educational and scientific programs around the world. Join us by calling 214-750-7223 or visiting us online at www.komen-dallas.org.

About Susan G. Komen for the Cure^®

Nancy G. Brinker promised her dying sister, Susan G. Komen, she would do everything in her power to end breast cancer forever. In 1982, that promise became Susan G. Komen for the Cure^® and launched the global breast cancer movement. Today, Susan G. Komen for the Cure^® is the world's largest grassroots network of breast cancer survivors and activists fighting to save lives empower people, ensuring quality care for all and energize science to find the cures. Thanks to events like the Komen Race for the Cure^®, we have invested nearly $1 billion to fulfill our promise, becoming the largest source of nonprofit funds dedicated to the fight against breast cancer in the world. For more information about Susan G. Komen for the Cure^®, breast health or breast cancer, visit www.komen.org or call 1-877-GO KOMEN.